Betfair vs William Hill — United Kingdom
Our verdict: Betfair is built for match days: match odds sit near the top of the board. Coverage across our tracked competitions is consistent.
| Betfair | William Hill | |
|---|---|---|
| Score | 8.6 | 7.7 |
| Licence | UKGC ✓ | UKGC ✓ |
| Best price share | 50% | 15% |
| Avg. margin | 4.3% | 7.1% |
| Min deposit | 10 | 10 |
| Withdrawal time | 0–24h | 0–24h |
| Payments | Debit Card, PayPal, Apple Pay, Trustly | Debit Card, PayPal, Apple Pay |
| Apps | iOS/Android | iOS/Android |
| View Match Odds | View Match Odds |
Odds comparison
For Odds comparison, Betfair is the stronger pick on match days (8.9/10 vs 7.7/10).
Markets & coverage
For Markets & coverage you won't feel a difference between them (8.8/10 vs 8.5/10).
Live betting
For Live betting, Betfair is the stronger pick on match days (8.7/10 vs 8.2/10).
Payments & payouts
For Payments & payouts you won't feel a difference between them (8.4/10 vs 8.4/10).
Withdrawal time
For Withdrawal time you won't feel a difference between them (8.5/10 vs 8.2/10).
App & mobile
For App & mobile you won't feel a difference between them (8.5/10 vs 8.4/10).
Bet Builder
For Bet Builder, William Hill is the stronger pick on match days (7.9/10 vs 7.4/10).
Licence & safety
For Licence & safety you won't feel a difference between them (9.3/10 vs 9.2/10).
Betfair — Pros / Cons
- ✓ Strong match-day prices
- ✓ Covers smaller leagues too
- ✓ Excellent in-play product
- ✗ No real bet builder
- ✗ Support can be slow at peak times
William Hill — Pros / Cons
- ✓ Covers smaller leagues too
- ✓ Licensed and regulated locally
- ✓ Responsive customer support
- ✗ Prices rarely top the market
- ✗ No real bet builder